Just weeks after Cedar Fair declined the 3.4 billion dollar offer from SeaWorld to buy the theme park chain, an incredible turn of events has taken place. A new offer was made by Cedar Fair to buy the SeaWorld Parks & Entertainment chain for, you guessed it, 3.4 billion dollars.
To many in the theme park industry it seemed like the two companies working together could finally bring in a fierce competitor to Disney and Universal. However, Cedar Fair was sceptical about the initial offer. “At first we thought it was an April fools joke, so we kindly declined”, tells CEO Richard Zimmerman.
“But then we started thinking, maybe it isn’t such a bad idea after all to fuse the two companies together” Zimmerman elaborates. “Looking at SeaWorld’s financial track record, it is clear they can’t afford to buy our chain. They couldn’t even afford their upcoming attractions. But Cedar Fair buying SeaWorld, that’s definitely possible.”
Even though SeaWorld has not yet responded to the offer, it seems unlikely that it will be accepted. For now the SeaWorld and Cedar Fair parks will remain as mediocre as ever before, leaving Disney and Universal to lead the market.
